multimillion Naira endorsement deal with
alcoholic drink Ciroc Ultra Premium vodka
and will become the first Nigerian
ambassador for the alcoholic beverage.
Inside sources stated that the deal has been
signed and sealed already. "The money had to be
sent in three parts, that's how huge it is", an
insider said.
Ciroc, produced and distributed by Diageo is
looking at promoting their brand in West Africa
after launching in 2011.
By signing Olamide as ambassador, Ciroc is
adopting the similar marketing model practised in
the US; the likes of French Montana, Rick
Ross, DJ Khaled, Ray Jay, Funkmaster Flex
are all ambassadors for the drink.
No comments:
Post a Comment